Next Chapter: A Conversation with Mireia Delgado on Preverisk’s Future Vision

A Conversation About Evolution, Data, Talent, and the Challenges Shaping the Future of Tourism

A new chapter does not begin from scratch. It is built on experience, knowledge, and a commitment to continuous evolution.

In this interview, Mireia Delgado, CEO of Preverisk, shares the vision behind Next Chapter—a new phase for the company that remains true to its purpose while strengthening its ability to address the current and future challenges facing the tourism industry.

Throughout the conversation, Mireia reflects on some of the key topics that will shape the sector’s future: anticipation, risk management, the intelligent use of data, innovation, sustainability, and talent. Her perspective is rooted in Preverisk’s core values and its commitment to fostering a safer, more sustainable, and more resilient tourism industry.

We invite you to watch the interview and discover Preverisk’s vision for this new chapter.

Evolving from a Strong Foundation

Next Chapter represents a natural evolution for Preverisk. It is a new stage built on more than two decades of experience supporting hotels, tour operators, destinations, and tourism organizations in managing public health, safety, sustainability, and operational risks.

This new phase preserves the qualities that have defined the company since its inception: technical excellence, close client relationships, and the ability to transform expert knowledge into practical solutions. At the same time, it reinforces a more proactive, connected, and strategic approach in response to an increasingly complex tourism landscape.

From Reaction to Anticipation

Today, tourism operates in an environment of constant transformation. Risks continue to evolve, regulatory requirements are increasing, and the expectations of clients, operators, and destinations demand greater adaptability.

In this context, risk management can no longer be viewed solely as a response to incidents. The industry must move toward more preventive, predictive, and decision-oriented models.

Anticipation means identifying signals, interpreting relevant information, and taking action before risks affect operations, reputation, or the customer experience. This is one of the central ideas behind Next Chapter: helping the industry shift from reaction to anticipation.

Turning Data into Impactful Decisions

Data plays a central role in the evolution of tourism management, but its value lies in more than simply collecting information. Its true impact emerges when data is connected, interpreted, and transformed into actionable insights.

For Preverisk, advancing in this direction means strengthening clients’ ability to make better-informed decisions, identify risks more accurately, and enhance the safety, sustainability, and efficiency of their operations.

Technology is essential, but it requires expert judgment, context, and people capable of turning information into meaningful decisions.

Innovation, Talent, and Purpose

In the interview, Mireia also discusses innovation as a tool that serves the industry. Innovation is not about adopting technology for its own sake; it is about improving ways of working, anticipating challenges, and developing more effective solutions for a global tourism environment.

This evolution is also driven by people. Talent, organizational culture, and the ability of teams to learn, adapt, and collaborate are essential elements in creating lasting value.

Next Chapter reinforces a vision in which technology, technical expertise, and human experience work together seamlessly to better support clients and respond more effectively to the challenges facing the sector.

A Perspective on the Future of Tourism

The future of tourism will be shaped by the ability to anticipate, adapt, and build trust.

For Preverisk, Next Chapter represents an opportunity to continue growing as a strategic partner to the industry, supporting clients with solutions grounded in knowledge, data, experience, and purpose.

Mireia Delgado’s interview opens this conversation with a clear message: evolution does not mean leaving behind who we are; it means moving forward with greater capability, stronger focus, and a deeper sense of responsibility toward what we aim to build.